OBSTACLE
Trend FOMO
Everything we have written about Trend FOMO.
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Trend FOMOTrend FOMO: When the Roadmap Is Written by the TimelineYour positioning has changed three times this year and each change followed something the industry got excited about. Not your own new idea — everyone else's. Why the fear of missing the wave is indiscriminate, and the one sentence that filters it.
Information OverloadInformation Overload: Knowing a Great Deal and Shipping Very LittleThe saved threads, the podcast queue, the eleven books on positioning. You are not procrastinating — you are preparing, endlessly, for a moment that keeps receding. Why consuming feels like progress, and what changes when learning has to answer to a real problem.